Maxine and Carolyn are looking for prom attire marketing. Maxine is asked her opinion on a certain garment by Carolyn, who advises her to be candid.
Maxine is astonished to see Carolyn grow furious when she laughs and remarks that the outfit makes Carolyn seem foolish. When Carolyn tells Maxine that the way the opinion was expressed damaged her feelings, not the opinion itself, Carolyn is using metacommunication marketing.
Metacommunication refers to any nonverbal clues, such as tone of voice, gestures, facial expression, and body language, that convey meaning and either support or contradict what we say verbally.
Meta-communication is a technique for communicating through non-verbal cues like gestures, tone of voice, body language, and facial expressions. It is a back-up method of communication used in conjunction with verbal communication marketing.
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