Wells fargo’s cross-selling scandal resulted in the creation of millions of fake accounts, betraying the trust of its customers. Wells fargo has launched a series of campaigns to reestablish its credibility as a trusted bank. If wells fargo wants to identify changes in public opinion impacting the firm, it should conduct _______.

Respuesta :

Assuming wells fargo wants to identify changes in public opinion impacting the firm, it should conduct Environmental monitoring.

What is Environmental monitoring?

Environmental monitoring can be defined as the method of observing or monitoring an environment using specialized techniques.

Environmental monitoring is important as it can help to study the environment by providing accurate and neccessary information needed about the surrounding including the impact an activity has on an environment.

Inconclusion it should conduct Environmental monitoring.

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