Answer:
The correct answer is letter "B": franchising.
Explanation:
A Franchise is a business where one person, the franchisee, gains access to the proprietary knowledge, processes, and trademarks of a franchisor. In return for a royalty, the franchisee acquires the right to market a product or service under an existing brand name.
The customer is already familiar with the brand, so there is no need to invest additional resources to promote the product.
